From partnerships with major retailers to a slowly growing competitor landscape, rental fashion has been on the rise in recent years and now with the shift in consumer behaviour as a result of coronavirus, the category is certainly experiencing a shot of growth this year. According to Research and Markets, last year, the online rental market reached a value of US $1.26 billion. By 2025, it’s estimated to hit US $2.05 billion. “The pandemic has tightened budgets but also heightene
